The recently released film 'Haseen Dillruba' on Netflix has been able to receive a lot of appreciation from audiences not only in India but also from across the world. Fans in over 22 countries have watched this old-school Hindi pulp-fiction-inspired murder mystery film starring fan favorites Taapsee Pannu, Vikrant Massey, and Harshvardhan Rane. The film was directed by Vinil Mathew, of 'Hasee Toh Phasee' fame, and written by Kanika Dhillon, known for 'Guilty' and 'Manmarziyaan'.
Talking about how the film resonated with people, Taapsee said, “It's a very new feeling for me to see Haseen Dillruba reaching an audience around the world the way it has because I have never had a straight to OTT release before this, so I was excited for the debut and it has been fabulous. I think I have been very lucky with my debuts, my struggle only begins after that. Thanks to Netflix this film reached places that I never knew Hindi films could reach. The film was trending across 22 countries for over a week, as far out as South America, which is amazing. I am still trying to wrap my head around how exactly one feels when their film reaches so far and wide, getting so many messages from people in different parts of the world, in so many different languages. Many times I’ve had to translate to understand what they are saying. But success always feels so sweet. And I am thankful to audiences for the love they have poured on this film and me.”
She further added, “I believe the film resonated with so many people because it was based in a small city in the heart of India featuring characters that were flawed and grey, which resonates with the majority of the audience. When we see an on-screen representation of something like this, a part of us relates to the character as we are so used to watching stories of only positive and pious heroes who can do no wrong. It's refreshing to see such relatable stories about flawed people, and this shift in audience choice is such a welcome sign. Now, it's about keeping the audience on the edge of their seats, entertained, hooked and involved, which is what this film does well, having characters who are unconventional yet relatable.”
The film's global success can be gauged by the fact that it has been featured in the Top 10 title list across 22 countries, including India (where it has been on No.1 since its release), Brazil, Argentina, Canada, UAE, Malaysia, Australia, and the United Kingdom.